{"id":243,"date":"2026-05-18T13:32:03","date_gmt":"2026-05-18T13:32:03","guid":{"rendered":"https:\/\/she-develops.com\/wisdom\/?page_id=243"},"modified":"2026-05-20T10:16:23","modified_gmt":"2026-05-20T10:16:23","slug":"privacy-policy-2","status":"publish","type":"page","link":"https:\/\/she-develops.com\/wisdom\/privacy-policy-2\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"243\" class=\"elementor elementor-243\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d0a0bca e-grid e-con-boxed e-con e-parent\" data-id=\"d0a0bca\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4c818a9 e-con-full e-flex e-con e-child\" data-id=\"4c818a9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18e9629 elementor-widget elementor-widget-text-editor\" data-id=\"18e9629\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"wt-label wt-label--forest wt-about-book__eyebrow\">LEGAL<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08b1e8c elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"08b1e8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h1>Privacy Policy<\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea94243 elementor-widget elementor-widget-text-editor\" data-id=\"ea94243\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tLast updated: 1 January 2026\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4bf5a08 e-grid e-con-boxed e-con e-parent\" data-id=\"4bf5a08\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5801153 e-con-full e-flex e-con e-child\" data-id=\"5801153\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9778342 elementor-widget elementor-widget-text-editor\" data-id=\"9778342\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Wisdom Trails is operated by Keren Kanyago, a sole trader based in Nairobi, Kenya. This Privacy Policy explains what personal information we collect when you visit wisdom-trails.com, how we use it, and what rights you have in relation to it. By using this website, you agree to the practices described below.<\/p><p>If you have any questions, you can reach us at\u00a0<a href=\"mailto:hello@wisdom-trails.com\">hello@wisdom-trails.com<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cc8d86 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7cc8d86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41bbea2 elementor-widget elementor-widget-text-editor\" data-id=\"41bbea2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<section aria-label=\"Social links\"><div class=\"wt-container\"><h2>1. Who We Are<\/h2><p>The data controller for this website is:<\/p><p><strong>Keren Kanyago<\/strong><br \/>Trading as Wisdom Trails<br \/>Nairobi, Kenya<br \/>Email:\u00a0<a href=\"mailto:hello@wisdom-trails.com\">hello@wisdom-trails.com<\/a><br \/>Website:\u00a0<a href=\"https:\/\/wisdom-trails.com\">wisdom-trails.com<\/a><\/p><h2>2. What Information We Collect<\/h2><p>We collect information in the following ways:<\/p><p><strong>Information you give us directly:<\/strong><\/p><ul><li><strong>Newsletter sign-up:<\/strong>\u00a0your first name and email address, collected when you subscribe via any form on the site or the exit-intent popup.<\/li><li><strong>Contact form submissions:<\/strong>\u00a0your first name, last name, email address, subject, and message content, submitted via the Contact page.<\/li><li><strong>Purchases:<\/strong>\u00a0when you buy an ebook, your payment and delivery is handled by Payhip. We receive your email address from Payhip so we can send you a branded welcome email. We do not collect or store payment card details.<\/li><\/ul><p><strong>Information collected automatically:<\/strong><\/p><ul><li><strong>Analytics data:<\/strong>\u00a0we use Google Analytics 4 to understand how visitors use the site. This includes pages visited, time on site, device type, and general geographic region. This data is aggregated and does not identify you personally.<\/li><li><strong>Cookies:<\/strong>\u00a0this website uses cookies set by WordPress, Google Analytics, and any third-party services listed in this policy. You can control cookies through your browser settings.<\/li><li><strong>Server logs:<\/strong>\u00a0our hosting provider (Namecheap) automatically records standard server log data, including your IP address, browser type, and the pages you request. This is used for security and technical maintenance only.<\/li><\/ul><h2>3. How We Use Your Information<\/h2><p>We use the information we collect for the following purposes:<\/p><ul><li>To send you the newsletter and new article notifications you signed up for.<\/li><li>To deliver the free excerpt PDF if you requested it.<\/li><li>To send you a welcome email after a purchase.<\/li><li>To respond to messages you send via the Contact form.<\/li><li>To understand how visitors use the site so we can improve it (analytics).<\/li><li>To protect the site from spam, abuse, and malicious traffic.<\/li><\/ul><p>We do not use your information for automated decision-making or profiling.<\/p><h2>4. Legal Basis for Processing<\/h2><p>Where applicable under data protection law, we process your personal data on the following legal bases:<\/p><ul><li><strong>Consent:<\/strong>\u00a0you have given us clear consent to contact you by submitting a newsletter or excerpt opt-in form. You can withdraw consent at any time by clicking the unsubscribe link in any email we send.<\/li><li><strong>Legitimate interests:<\/strong>\u00a0we use analytics and server logs to keep the site running securely and to understand how it is being used, in ways that do not override your rights and interests.<\/li><li><strong>Contract:<\/strong>\u00a0when you make a purchase, we process your email to fulfil your order and provide customer support.<\/li><\/ul><h2>5. Third Parties We Share Data With<\/h2><p>We share your data only where necessary to operate this website and its services:<\/p><ul><li><strong>MailPoet<\/strong>\u00a0(email platform): your name and email address are stored and used to manage your newsletter subscription and send you emails. MailPoet processes data under its own privacy policy.<\/li><li><strong>Payhip<\/strong>\u00a0(payment and digital delivery): if you make a purchase, Payhip handles payment processing and PDF delivery under their own privacy policy. We receive your email from Payhip to send you a welcome message.<\/li><li><strong>Google Analytics 4<\/strong>\u00a0(analytics): anonymised usage data is shared with Google. You can opt out via the\u00a0<a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout\" target=\"_blank\" rel=\"noopener\">Google Analytics Opt-out Browser Add-on<\/a>.<\/li><li><strong>OptinMonster<\/strong>\u00a0(exit-intent popup): collects your name and email when you request the free excerpt, and passes this to MailPoet.<\/li><li><strong>Namecheap \/ LiteSpeed<\/strong>\u00a0(hosting): your IP address and request data are processed by our hosting provider as part of standard server operation.<\/li><\/ul><p>We do not sell, rent, or trade your personal information to any third party for marketing purposes.<\/p><h2>6. International Transfers<\/h2><p>Wisdom Trails is based in Kenya. The services we use (including Google Analytics, MailPoet, and Payhip) may process your data in the United States or other countries. Where this occurs, those providers are responsible for ensuring appropriate safeguards are in place under their own data protection commitments.<\/p><h2>7. How Long We Keep Your Data<\/h2><ul><li><strong>Newsletter subscribers:<\/strong>\u00a0we keep your data for as long as you remain subscribed. If you unsubscribe, we remove your details from active sending lists within a reasonable period. Backup copies may be retained for a short additional period.<\/li><li><strong>Contact form messages:<\/strong>\u00a0retained in our email inbox for as long as they are relevant to your inquiry, typically up to 2 years.<\/li><li><strong>Purchase data:<\/strong>\u00a0retained as required for accounting and legal compliance, typically 7 years under Kenyan tax law.<\/li><li><strong>Analytics data:<\/strong>\u00a0Google Analytics retains data as configured in our GA4 account, typically 14 months for user-level data.<\/li><\/ul><h2>8. Your Rights<\/h2><p>Depending on where you are located, you may have the following rights regarding your personal data:<\/p><ul><li><strong>Access:<\/strong>\u00a0request a copy of the personal data we hold about you.<\/li><li><strong>Correction:<\/strong>\u00a0ask us to correct inaccurate information.<\/li><li><strong>Deletion:<\/strong>\u00a0request that we delete your personal data, subject to any legal obligations we have to retain it.<\/li><li><strong>Withdrawal of consent:<\/strong>\u00a0unsubscribe from our newsletter at any time using the link in any email. This does not affect the lawfulness of any processing carried out before you withdrew consent.<\/li><li><strong>Objection:<\/strong>\u00a0object to processing based on legitimate interests.<\/li><li><strong>Portability:<\/strong>\u00a0request your data in a portable format, where applicable.<\/li><\/ul><p>To exercise any of these rights, email us at\u00a0<a href=\"mailto:hello@wisdom-trails.com\">hello@wisdom-trails.com<\/a>. We will respond within 30 days.<\/p><h2>9. Cookies<\/h2><p>This website uses cookies. A cookie is a small text file placed on your device by a website. We use:<\/p><ul><li><strong>Essential cookies:<\/strong>\u00a0set by WordPress to keep the site functioning correctly.<\/li><li><strong>Analytics cookies:<\/strong>\u00a0set by Google Analytics to collect anonymised usage data. These are set only after you have accepted cookies (where a cookie consent mechanism is in place) or where you have not opted out.<\/li><li><strong>Third-party cookies:<\/strong>\u00a0OptinMonster and MailPoet may set cookies to remember whether a popup has been shown and to manage form submissions.<\/li><\/ul><p>You can disable cookies in your browser settings, though some parts of the site may not function correctly as a result.<\/p><h2>10. Children&#8217;s Privacy<\/h2><p>This website is not directed at children under the age of 13, and we do not knowingly collect personal data from children. If you believe we have inadvertently collected information from a child, please contact us and we will delete it promptly.<\/p><h2>11. Links to Other Websites<\/h2><p>This website may contain links to third-party websites, including Payhip, Crosswalk, iBelieve, and others. We are not responsible for the privacy practices of those sites. We encourage you to read their privacy policies before providing any personal information to them.<\/p><h2>12. Security<\/h2><p>We take reasonable technical and organisational measures to protect your personal data from unauthorised access, loss, or disclosure. This includes SSL encryption (your connection to this site is secured via HTTPS) and restricted access to our systems. No method of transmission over the internet is completely secure, and we cannot guarantee absolute security.<\/p><h2>13. Changes to This Policy<\/h2><p>We may update this Privacy Policy from time to time. When we do, we will update the &#8220;Last updated&#8221; date at the top of this page. We encourage you to check this page periodically. Continued use of the website after any changes constitutes your acceptance of the updated policy.<\/p><h2>14. Contact<\/h2><p>If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:<\/p><p><strong>Keren Kanyago<\/strong><br \/>Wisdom Trails<br \/><a href=\"mailto:hello@wisdom-trails.com\">hello@wisdom-trails.com<\/a><\/p><\/div><\/section><section class=\"wt-newsletter\" aria-labelledby=\"newsletter-h2\"><\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>LEGAL Privacy Policy Last updated: 1 January 2026 Wisdom Trails is operated by Keren Kanyago, a sole trader based in Nairobi, Kenya. This Privacy Policy explains what personal information we collect when you visit wisdom-trails.com, how we use it, and what rights you have in relation to it. 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